Resumé

PERSONAL INFORMATION

Nationality: Danish
Date of birth: 201083
Tel. no.: +65 83447102
Email: Sidse_ellegaard@hotmail.com
Skype: Sidse83
Address: 57 Grange road, Lucky Tower #20-03, (S) 249569

Experienced project manager with extensive marketing and communication knowledge from Europe and SEA who has:

• Great project management skills from managing global webshop setups for Vestas, Pandora and Nycomed (> €2 mil./year)
• Great communication and organisational skills from managing and coordinating cross border projects between sales team in Denmark and outsourcing teams in the Philippines and Germany.
• Great analytical and strategic planning skills from developing marketing and communication strategies and plans with a clear eye on the long-term business strategies.
• Great marketing and media understanding proven by increasing sales leads from 0.01% to 17% through implementation of interactive digital campaigns and a 360 degree touch point focus.
• Great international business understanding from obtaining a degree in International Business Communication, working with international partners in Europe, Asia and USA as well as working experience from both Denmark and the Philippines.

Sept. 2003 - June 2006

Institution: Aarhus School of Business (Denmark)
Degree: Bachelor of Arts degree in International Business Communication

Aug. 1999 - June 2002

Institution: Randers Business College (Denmark)
Degree: Higher Commercial Examination

Company: Langhoff Promotion Inc.
Position: Executive Vice President - Business Development Asia
Department: Langhoff Promotion & Graphic Studio
Location: Manila, Philippines

Langhoff Promotion Inc. is a joint venture with Langhoff Promotion A/S - one of the leading companies in the promotional industry in Denmark. Langhoff Philippines handles clients such as Globe (telecommunication), Shell (Oil & gas), Resorts World (Entertainment), Accenture (BPO), Banko Sentrale (Finance) etc.

Company: Langhoff Promotion A/S
Position: Brand and project Manager
Department: Solutions Group
Location: Vejle, Denmark

Langhoff Promotion A/S is one of the leading companies in the promotional industry in Denmark. Langhoff handles clients such as Vestas (Energy), Bang & Olufsen (Audio), Pandora (Jewellery), Nycomed (Pharmaceutical), Rezidor (Hotel) etc.

Main responsibilities:
-  Handle global webshop setups for Vestas and Nycomed ( > €1 mil./year)
-  Handle Pandora webshop setup for UK marked ( ~ €1 mil./year)
-  Support key accounts in solution implementation and marketing
-  Daily management of outsourcing teams (graphic and IT) in the Philippines and Germany
-  Coordinate and implement corporate business strategies
-  Develop, coordinate and implement marketing and activity plans

Main Achievements:
-  Increased the awareness for the business areas with highest revenue potential
-  Increased stakeholder touch points and decreased miscommunication through hands-on project management
-  Developed and integrated a new business model very unique for the industry
-  Increased sales leads from 0.01% to 17% trough implementation of interactive campaign elements and a 360 degree brand focus.

Sept. 2007 – April 2008

Company: Langhoff Promotion/Filtra Inc.
Position: Creative Director and Account Manager
Department: Graphic Studio
Location: Manila, Philippines

Graphic Studio is a joint venture between Filtra Inc. and Langhoff Promotion and functions as a graphic outsourcing team for Asian, American and European companies.

Main responsibilities:
-  Function as creative supervisor between the customer and the graphic team
-  Optimize outsourcing advantages and limit cultural as well as professional barriers
-  Create and implement annual business plans, marketing plans and action plans
-  Apply training in fields of account management and strategic planning

Main achievements:
-  Increased the customer portfolio and annual turnover
-  Won back a key account through trust building and professional relationship management
-  Made a full scale business analysis to spot pitfalls and see new opportunities.

Sept. 2006 – Aug. 2007

Company: Filtra Inc.
Position: Marketing trainee
Department: Marketing Dept.
Location: Manila, Philippines

Filtra Inc. is a group of companies within graphic design, IT services, Import of Danish design, export of local design, and timber trading.

Main responsibilities:
-  Develop marketing strategies, create action plans and coordinate marketing activities
-  Create sales and marketing literature
-  Copywriting for newsletters and press releases

Main Achievements:
-  My results formed the foundation for a permanent marketing management role in the company
-  Created the foundations for most of their marketing material today
-  Made our Danish design section known to the press through several published articles in lifestyle magasines

Theme: Qualified lead generation
Date: 07 April 2011
Location: Singapore

Theme: Marketing Excellence
Date: 06 March 2009
Location: Copenhagen, Denmark

Theme: Communication and Conflict Management
Date: 24 January 2009
Location: Copenhagen, Denmark

-  Word and PowerPoint at higher user level
-  Adobe Photoshop and InDesign at higher user level
-  Adobe Illustrator at user level
-  CMS at user level
-  Navision at user level
-  Excel at user level
-  Familiar with HTML

- Written and spoken English fluently
- Written and spoken Danish fluently (mother tonque)
- Familiar with Spanish (studied 3 years), German (studied 3 years) and Tagalog (exposed to for 2 years)