Fanny Posselt’ serves
the Danish ambassador in Japan
a hotdog in return for the invitation to join the cycling tour.
BY MARTIN KIIL POULSEN
From the world’s most travelled hot dog stand, Fanny Posselt serves Danish hot dogs around the globe. By giving
away free fast food, she hopes to inspire strangers to make a positive difference
to the environment
A hot dog with ketchup, mustard, tartar sauce, pickles
and two different kinds of onions is the recipe to a better world. Since 2003,
Fanny Posselt from Denmark
has been on a mission to spread joy and happiness with hot dogs.
“By giving something to people, I hope that they will
do something good to others. What a wonderful world it would be if everybody
did something good for others,” says Fanny Posselt. Her last tour was in Japan, where she was promoting environmental
awareness during a environmental bicycle race “From Kyoto to Copenhagen”.
Unconventional campaigns will achieve higher results
Invited by the Danish embassy, she brought her hot dog
stand to Japan.
While the bicycle race during its eight stages around the country had more than
3000 Japanese cyclists working the pedals, Posselt was to give the crowd a
cultural food experience at the finish lines.
While waiting in line the hungry
crowd was handed a leaflet about how they can fight the climate change or give
a donation to charity.
“At one time there were more than 70 in the line, I was amazed.
And the line kept on going for almost five hours,” says Fanny Posselt with a
smile on her lip. “And every time I checked, people were actually reading the
leaflet while waiting.”
Fanny Posselt does not believe that traditional
campaigns can fully convince people to make a difference to the environment, and
that is the reason she brought her Danish hotdogs.
She hopes that the Danish
hotdog will be a cultural experience that will make the Japanese people
remember the reason for setting up the environmental bicycle race. The goal is
to inspire normal citizens to save energy on a daily basis.
“I have been raised to turn off the light and save on
electricity and water, so for me it’s a normal thing to do.
I think everybody should do what they can to save the
environment,” says the Fanny Posselt.
'Green' hot dog stand
Due to Posselt’s strong environmental belief, she has
equipped her hot dog stand to be quite unique.
On the roof, there are solar
panels to run the diode light and the toaster, inwards there is a fuel cell that
runs on methanol. She also relies on her bicycle to generate electricity during
sunny less weather , but unfortunately
that broke on a trip to China.
Every time Fanny Posselt takes the plane to a new destination, she buys CO2
emission quotas, so the energy she uses on traveling is saved somewhere else.
The concept for the world’s most traveled hot dog
stand started back in 2003. Initially Posselt wanted to give attention to the traditional
Danish hot dog stands, which faced tough competition from international fast food
chains serving burgers and pizzas.
She toured Europe
and received over 7000 euros in donations to a Danish children’s hospital. She
then realized that a traveling hot dog stand had
great potential to support charity in terms of donations and media attention. The
last couple of years, the donations have gone towards building a children’s
home in China.
“I have never had a lot of money to donate to charity,
so instead I offer my time. I probably use about two or three months a year
working with the hot dog stand.”
Obama in line!
The hotdog stand has now been on the road for six
years. In that time she has served thousands of hungry mouths.
football players, musicians, actors, ambassadors, the Danish prime minister and
many more, but there is one man she wants to serve more than anybody else.
Barack Obama will most likely attend the COP15 summit on climate change this
“If I can serve him a hot dog all I work for will get a
lot of media coverage, and that will help it a lot, so I am working hard to get
my stand at the summit. I got some good connections, but still many things have
to form a synthesis, but I definitely think that it is realistic.”
Martin Kiil Poulsen
is of Danish origin, but is inspired by cultures of several different
countries. He has lived in four countries and has therefore seen how different
people across the world acknowledge the challenges of climate change. In Martin
Kiil Poulsen's journalistic career he has written numerous stories concerning
alternative energy and the effects of global warming, especially for the Danish
2009 Erasmus Mundus Masters - Journalism and Media within Globalisation. Learn more at www.mundusjournalism.com